If you watch any television at all you’ve likely heard about real estate staging.  Does it help the property sell?  According to the National Association of Realtors and most interior designers, the answer is a resounding YES!
At McKinley Sales Real Estate in Aspen, Colorado we offer staging services to our listing clients.  We have sold many properties that were previously listed with other brokers that did not stage the property – and didn’t sell it.  Staging can be as simple as removing clutter and personal items or a larger undertaking such as renting or purchasing furniture.
Over 95% of buyers find their next home online.
The photographs create the image and more importantly, the value of the property.  Warm, inviting and highly appealing photographs will bring a higher value and a faster sale.
Many real estate brokers are still taking real estate photos with their phone and some don’t even bother to turn the lights on!  In the Aspen MLS one can view photos of many multi-million dollar properties with terrible photos and minimal commentary.
We value our clients and our listings and always promote the property by creating the highest-value image thus obtaining the best offer possible.  One of our clients called after we completed the staging and said he had decided to keep the property because he liked it so much!
Staging simply works.  Call me to find out what we can do for you!
“Before” and “After” Photos below.
Kim McKinley
Broker/Owner McKinley Sales, Inc.